Category Archives: Marketing Minute

The Essential Holiday 2021 Playbook

The Essential Holiday 2021 Playbook
By Dallas ZiebellMarketing Manager, Lessiter Mediadziebell@lessitermedia.com262-782-2412 Deck the halls, spin the dreidel, stuff the cornucopia, slap the harness on Rudolph... the holidays are upon us and there's no turning back now! For some of us, the holidays are all about the familiar things that give us the warm fuzzies and embody this special time of…
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9 Tips to Alleviate Networking Anxiety

9 Tips to Alleviate Networking Anxiety
By Samantha ZiebellSpecial Projects Manager, Lessiter Media Networking Anxiety? Um...YES! It can be so awkward, right? Walking up to a complete stranger at an event and trying to start a conversation. It's downright intimidating! But, as easy as it would be to hang out towards the back and not engage with others, we can't let…
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5 Tips to Help Win The Holiday Season

5 Tips to Help Win The Holiday Season
By Bree Greenawalt, breeg@lessitermedia.com Sr. Manager of Data & Events, Lessiter Media Time to panic... Christmas is less than 60 days away! OK, it's maybe not time to panic quite yet, but I've read over and over that if ever you were to get your shopping done earlier, this is the year to do it.…
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6 Ways to Gain Ground Amidst Supply Chain Uncertainty

6 Ways to Gain Ground Amidst Supply Chain Uncertainty
By Mike Lessiter, mlessiter@lessitermedia.com President, Lessiter Media The October 11, 2021, edition of Business Insider examined the supply chain predicament and how it has marketers wrestling -- or worse, totally paralyzed -- about how to advertise in unusual times. What you don’t want to do is retreat. "While supply chain issues have definitely put added pressure on advertising…
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