Several award programs have been introduced over the years to honor outstanding individuals and dealers through American Farriers Journal, Farm Equipment, Precision Farming Dealer and Rural Lifestyle Dealer. These serve as the premier awards in each of the niche industries served by these publications.
Over the past several years, Lessiter Media has launched a highly successful paid internship program and in 2013 established an ag journalism scholarship at the University of Wisconsin. The Frank Lessiter Ag Media Scholarship encourages the growth of student training and job opportunities in the trade publication field.
The company also sponsors a company-invested program called H.O.P.E. — Helping Others with Philanthropic Efforts. This program sets aside a specific number of dollars each year for employees to contribute to a charity of their choice. During the last year, employees donated funds to 34 of their favorite charities.
In 2013, Lessiter Media started a quarterly volunteer program allowing company employees the opportunity to donate work time to valuable projects, such as helping build homes in the Habitat For Humanity program or sorting food for the Hunger Task Force.