Tag Archives: Graphic Design

10 Design Tips for Non-Designers

By Lewis Horn, lhorn@lessitermedia.comGraphic Designer, Lessiter Media Have you ever come across a promotional piece — whether it was an email, a flyer, a print ad, or something else — and thought to yourself, "that is not a very nice looking ad!" Maybe it's just the designer in me, but it seems to be becoming…
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4 Eye-Catching Design Tips For Social Media

By Kayla WaukauMarketing Coordinator, Lessiter Mediakwaukau@lessitermedia.com In my past Marketing Minutes, I’ve focused a lot on social media. I’ve touched on user-generated content, utilizing social media influencers, and more. But do you know the basics of social media design? Follow these simple rules and you’ll be a pro in no time. You want to make…
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Breaking Down Design Thinking

By Alison Green, agreen@lessitermedia.comEmail Specialist, Lessiter Media Every piece of content goes through a creative process, but it can be hard to define success without first conceptualizing the journey. In this article from the American Marketing Association, they break down the intuitive process creative minded people have been using, but typically don’t explain out loud. The…
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3 Graphic Design Tips for Non-Designers

By Dallas ZiebellMarketing Manager, Lessiter Mediadziebell@lessitermedia.com262-782-2412 With so many inexpensive and easy-to-use graphic design tools available to today's marketers, you don't need to be a professional graphic designer with a deep understanding of advanced design concepts like kerning, tracking and leading to generate an eye-catching piece of visual content.  But even with the best design templates, most relevant clipart and…
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