Tag Archives: Digital Strategy

6 Signs it is Time to Rebrand Your Business

By Olivia CoxMarketing Associate, Lessiter Mediaocox@lessitermedia.com262-782-2443 Have you been thinking that your company could use a rebrand or refresh?  As defined by HubSpot, “Rebranding is when your company rethinks your marketing strategy with a new name, logo, or design with the intention of developing a new, differentiated identity in the minds of customers and other stakeholders.”…
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Analytics Tips from a Pro

Our in-house digital media expert, Michelle Drewek, joined publishing and marketing consultant Greg Krehbiel on his podcast recently to discuss the importance of context when it comes to data, and how audience feedback can improve your content marketing strategy. Check out their convo below. You can also read a transcript and summary of their discussion.…
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Four Tips To Get Facebook Verified

  By Madeline SchultzMarketing Associate, Lessiter MediaMschultz@lessitermedia.com262-777-2406 If you have been pondering whether or not to become Facebook verified, “Just Do It.” Being verified is one of the best ways to establish credibility with your audience. Don't underestimate the power of the blue checkmark, it could be the difference needed in potential customers wanting to…
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