Tag Archives: branding

How to Make Slogans Work for You

By Cassie Kopcha, ckopcha@lessitermedia.comDigital Media Intern, Lessiter Media Eat fresh. I’m Lovin’ It. We have the meats. No one outpizzas the hut. What do all of these phrases have in common? Besides making you hungry, these are some of the most recognizable fast food slogans. This is no accident, as each of these slogans were…
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3 Ways To Build An Authentic Brand

By Cassie Kopcha, ckopcha@lessitermedia.comDigital Media Intern, Lessiter Media Today, a brand is so much more than just colors and logos. A brand is the impact you have on customers, the industry, and dictates just about every business decision you make. By building a brand that is authentic and has a strong presence in your industry,…
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3 Tips for Branding Your Vehicle

By Joanne Volkert, jvolkert@lessitermedia.com Marketing Manager, Lessiter Media An easy and effective way to advertise your business is by branding your company or personal (if that makes sense for you) vehicle. Between custom rear window graphics, car magnets, and full or partial car wraps, it’s a simple one-time investment to put your logo and contact information…
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