Connor Campbell, Author at Lessiter Media - Page 3 of 4 Archive

Four Ways to Heat up Cold Emailing

By Madeline SchultzMarketing Associate, Lessiter MediaMschultz@lessitermedia.com262-777-2406 In last week's Marketing Minute, we visited some of the best strategies to Combat Cold Calls Giving You the Cold Shoulder. This week, we want to share four of the most effective ways to heat-up cold emailing. Sending cold emails can be quite discouraging if you don't have the right…

Combat Cold Calls Giving You The Cold Shoulder

By Kayla WaukauMarketing Coordinator, Lessiter Mediakwaukau@lessitermedia.com We’ve all been there… You’re going through your call list, making no meaningful contact with your leads, and feeling like you’re wasting your time. Even those who enjoy being on the phone never enjoy rejection. What are the best ways to combat cold calls giving you the cold shoulder? There are…

3 Benefits of Utilizing Live Stream

By Madeline SchultzMarketing Associate, Lessiter MediaMschultz@lessitermedia.com262-777-2406 Due to social distancing requirements throughout the COVID-19 pandemic, people started to yearn for face-to-face contact like never before. This change made human needs more apparent and more crucial than ever, for marketers and consumers alike. Consumers are seeking authenticity, connection, and relatability when experiencing your brand. Live…

7 Risks of Using AI in Marketing

By Michelle DrewekDigital Media Manager, Lessiter MediaMdrewek@lessitermedia.com262-777-2435 While the benefits of AI have been discussed in the past, we wanted to take this week to address some of the common risks and concerns among marketers (no doubt you share many of these yourself!) Neil Patel, an SEO/Marketing strategist and founder of Neil Patel Digital, conducted a survey of 1,000 U.S.-based…

About: Connor Campbell

Recent Posts by Connor Campbell

Four Ways to Heat up Cold Emailing

Combat Cold Calls Giving You The Cold Shoulder

7 Risks of Using AI in Marketing

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