7 Risks of Using AI in Marketing

By Michelle Drewek
Digital Media Manager, Lessiter Media

While the benefits of AI have been discussed in the past, we wanted to take this week to address some of the common risks and concerns among marketers (no doubt you share many of these yourself!) Neil Patel, an SEO/Marketing strategist and founder of Neil Patel Digital, conducted a survey of 1,000 U.S.-based digital marketers to find out what is "keeping them up at night" when it comes to AI's impact on the industry.

Read our summary of the survey's results in the infographic below, with our advice on how to avoid these 7 potential AI hurdles. Be sure to share them with other members of your team so you can collaborate effectively with this rising technology.

If you would like to discuss AI further, drop me or any of my teammates a line! We're happy to share our experiences.