Tag Archives: Video marketing

Choosing Wisely: TikTok vs. Reels Comparison

By Olivia CoxContent Marketing Specialist, Lessiter Mediaocox@lessitermedia.com262-782-2443 In our effort to continually innovate and connect with our audiences in meaningful ways, our team at Lessiter Media recently delved into the realm of short-form video content.  In a previous installment of our Marketing Minute series, we covered the myriad benefits  of incorporating short-form video into your…
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9 Video Marketing Trends for 2024

By Michelle DrewekDigital Media Manager, Lessiter MediaMdrewek@lessitermedia.com262-777-2435 We're already a month into 2024, a stark reminder that time moves fast. In marketing, time seems to move even faster as we try to keep up with trends and emerging technologies. Video marketing continues to be an important part of any business's strategy. It's become more than…
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5 Free Tools to Kickstart Creativity

By Connor CampbellDigital Content Editor, Lessiter Mediaccampbell@lessitermedia.com262-777-2404 I'll come out and say it: Robust media applications are expensive! The tools are great and can take your business where it needs to be. But what if I told you there are other more cost-effective ways to get the same results? There are many open-source applications that can help…
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Marketing Trends and Predictions for 2024

By Luke Weigel Marketing Manager, Lessiter Media lweigel@lessitermedia.com 414-326-0437 As a parent, I'm constantly wishing for time to slow down. But in the blink of an eye, "dad" has been replaced with "bro." As a marketer though, it's never too early to look ahead. While these final months of the year are critical to the success of…
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