About: Michelle Drewek

Recent Posts by Michelle Drewek

Rules For Best Decisions

Rules For Best Decisions
By Patrick Sharpe, Vice President of Audience Development From the September 2019 Lessiter Link newsletter All of us have trouble making decisions from time to time, particularly when it comes to the ones we make for LM. Decision making can be hard and complex, especially when the consequences of making the wrong decision are high…
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Utilizing Paid Posts On Social Media

Utilizing Paid Posts On Social Media
By Melissa Martincich, mmartincich@lessitermedia.com Marketing Associate, Lessiter Media In the social media marketing world, there are two types of promotions: organic and paid. You may be asking yourself, “Why pay for social media advertising?” When you use organic posts, they only reach those who have chosen to engage with you previously — your “followers.” And as…
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What Do You Do, Really? Here’s 14 …

What Do You Do, Really? Here’s 14 …
By Mike Lessiter, President "Mike Drop" column from the September 2019 Lessiter Link newsletter "Hard working people equipping hard working people with knowledge for success." — The LM Passion (EOS Strategic Plan) What do you do? Refining the answer to its basic level, you could say we "scatter the seeds of knowledge." Ideas and knowledge…
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AFJ Commemorates Equine History with Special Product

AFJ Commemorates Equine History with Special Product
By Jeremy McGovern, Executive Editor/Publisher of American Farriers Journal From the September 2019 Lessiter Link Newsletter April 22, 2019 marked the 500th anniversary of the horse's permanent reintroduction to the North American mainland. Landing in Veracruz, Hernan Cortes launched the conquest of the Aztec empire, in which the horse played a crucial role. Colonial powers…
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