About: Michelle Drewek

Recent Posts by Michelle Drewek

A March Madness Like No Other…

A March Madness Like No Other…
By Luke Weigel, lweigel@lessitermedia.com Marketing Manager, Lessiter Media This is a March none of us will forget anytime soon. Not because of the upsets, buzzer beaters and cindarella stories. But because of the social distancing and self-isolation the COVID-19 pandemic has deemed necessary in many parts of the world. There are a wide wide range…
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Start Creating Irresistible Subject Lines with These Testing Strategies

Start Creating Irresistible Subject Lines with These Testing Strategies
By KC Hubbell, khubbell@lessitermedia.com Marketing Associate, Lessiter Media In an early Marketing Minute installment, Subject Lines That Defy the Delete Button, we touched on the importance of subject lines and gave you a few tips on how to improve yours. However, with subject lines being closely tied to the success of your email marketing — we thought…
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Cover Crop Innovators Acquired by Lessiter Media Ag Division

Cover Crop Innovators Acquired by Lessiter Media Ag Division
(BROOKFIELD, WIS.) Lessiter Media Inc., publisher of various print and digital products and events serving the agricultural and equine industries, has acquired Cover Crop Innovators from longtime farmer and consultant Steve Groff, Holtwood, Pa. The announcement was made January 8 in front of attendees at the 28th Annual National No-Tillage Conference in St. Louis, Mo. The acquired property will be…
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Lessiter Link-Ups: Jeremy McGovern & Michael Storts

Lessiter Link-Ups: Jeremy McGovern & Michael Storts
Moderated by Rachel Hanrahan, Digital Content Specialist From the Lessiter Link-Up column of the April 2019 Lessiter Link newsletter Jeremy McGovernJob Title: Executive Editor and Publisher for AFJ and the International Hoof-Care SummitYears of Experience: 20 (11 at LM)Revealed Fact: Worked at Astronomy.com for 7 years, where he met Michael Ellis Michael StortsJob Title: Vice…
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