Our in-house digital media expert, Michelle Drewek, joined publishing and marketing consultant Greg Krehbiel on his podcast recently to discuss the importance of context when it comes to data, and how audience feedback can improve your content marketing strategy. Check out their convo below. You can also read a transcript and summary of their discussion.…
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Recent Posts by Michelle Drewek
Boost Webinar Engagement & Attendance
To drive your webinar attendance there are a few challenges you need to consider. Time, competition, and deliverability.
How Often Should I Post on Social Media?
By Olivia CoxMarketing Associate, Lessiter Mediaocox@lessitermedia.com262-782-2443 Deciding when to post on social media across multiple channels can be a difficult task. You want to keep your viewers' attention, but at the same time, you don't want to overwhelm or bombard them with too many posts. The best posting frequency varies by platform, as each has…
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How to Use the Golden Ratio
By Owen LessiterMarketing Associate, Lessiter Mediaolessiter@lessitermedia.com262-777-2445 There are two things a web designer fears the most: A.I. stealing their job, and the uncertainty of not knowing how to format their content. When confronted by the beast of indecision, a simple yet universal hero swoops in to save the day – the golden ratio. With the…
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