Search for: "Lead Gen"

5 Tips to Launch Your Text Message Marketing

By Madeline SchultzMarketing Associate, Lessiter MediaMschultz@lessitermedia.com262-777-2406 Email is a great tool, but as the inbox grows it can become overwhelming and lead to overlooked, deleted, or worse, unsubscribed messages. Place yourself in the shoes you wear outside of work, and ask yourself, “is this something I would even open, let alone read?" If the answer is…

By Kayla WaukauMarketing Coordinator, Lessiter Mediakwaukau@lessitermedia.com Split testing, or A/B testing, is a method used to test different marketing variables (such as copy, images, layout, etc). After the tests are conducted, data is compared to each other to identify which test brought better results. Running A/B tests in your marketing campaigns is a great way…

By Luke WeigelMarketing Manager, Lessiter Medialweigel@lessitermedia.com414-326-0437 As a parent, I'm constantly wishing for time to slow down. But in the blink of an eye, "dad" has been replaced with "bro." As a marketer though, it's never too early to look ahead. While these final months of the year are critical to the success of any business, it's…

4 Eye-Catching Design Tips For Social Media

By Kayla WaukauMarketing Coordinator, Lessiter Mediakwaukau@lessitermedia.com In my past Marketing Minutes, I’ve focused a lot on social media. I’ve touched on user-generated content, utilizing social media influencers, and more. But do you know the basics of social media design? Follow these simple rules and you’ll be a pro in no time. You want to make…

Search for: "Lead Gen"

5 Tips to Launch Your Text Message Marketing

A/B Testing: Best Practices

Follow Us