By Rachel Hanrahan, firstname.lastname@example.org
Digital Content Specialist, Lessiter Media
A few weeks ago, Michelle shared with us some helpful ways to create impact with digital infographics in her Marketing Minute titled, “4 Elements of Effective Infographics.” These elements (appropriate data, relevant theme, simplicity and matches the medium) can all be applied to print infographics as well.
Have you ever heard the expression “put it in writing?” That saying implies that if a statement is truthful and solid, it is trustworthy information if it is printed. Are you confident enough in your brand and message that you’re willing to put it in writing?