About: Michelle Drewek

By Joanne VolkertBrand Manager, Lessiter Mediajvolkert@lessitermedia.com262-777-2442 Press releases might seem old-school, but they remain a powerful marketing tool when used strategically. Here's seven reasons why they matter and how they can amplify your brand’s reach.  Instant Credibility & Authority: Press releases provide a sense of legitimacy because they are published on news sites and often picked…