Tag Archives: audience engagement

Building a Successful Multi-Channel Marketing Strategy

Building a Successful Multi-Channel Marketing Strategy
By Luke WeigelMarketing Manager, Lessiter Medialweigel@lessitermedia.com414-326-0437 The smoke has barely cleared from 4th of July fireworks, but before we know it, Christmas decorations will be going up. If there was magic button to press to get time to slow down, I'd gladly slam it on behalf of all of us. But since we're officially in…
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5 Takeaways for Marketing That Actually Reaches Your Audience

5 Takeaways for Marketing That Actually Reaches Your Audience
By Patrick SharpeChief Operating Officer, Lessiter Mediapsharpe@lessitermedia.com262-492-9006 Modern marketing has become remarkably efficient at sending messages. Unfortunately, it has become much less effective at making sure those messages are actually received. Most marketing teams today launch an email campaign to thousands of prospects in minutes. CRM systems automate follow-ups. AI generates content. Marketing automation platforms schedule touch points around the clock. Yet…
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Unlock the Power of Easter Eggs

Unlock the Power of Easter Eggs
By Michelle DrewekDigital Media Manager, Lessiter Mediamdrewek@lessitermedia.com262-777-2435 I don't know about you, but even as an adult, I love a good Easter egg hunt. My inner Monica Geller unleashes, and I will not rest until every single egg is found. Consumers in the digital age have become masters of the hunt, whether it's to find…
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Top 10 Topics You Loved in 2025

Top 10 Topics You Loved in 2025
By Michelle DrewekDigital Media Manager, Lessiter Mediamdrewek@lessitermedia.com262-777-2435 As we enter 2026, we are kicking things off with our annual reflections on the marketing topics and trends that you found most valuable in the past year. We covered a wide range of subjects: AI, branding, social media strategy, content structure and marketing, PR, nurturing leads ...…
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