Recent Posts by Olivia Cox

Do Your Customers Trust You?

By Michelle DrewekDigital Media Manager, Lessiter MediaMdrewek@lessitermedia.com262-777-2435 Brand authenticity refers to the genuine and transparent nature of a brand. An authentic brand is one that customers trust, believe in, and feel a genuine connection with. For us at Lessiter Media, it involves staying true to our core values, being honest in our communications, and consistently…
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The Power of “Link in Bio” for Social Media Marketing

By Olivia CoxContent Marketing Specialist, Lessiter Mediaocox@lessitermedia.com262-782-2443 In today's digital age, the competition for attention on social media is fierce. Brands and influencers are constantly seeking innovative ways to engage their audience and drive traffic to their content. One often overlooked yet highly effective strategy is optimizing the "link in bio." This small but powerful…
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4 Types of Customers & How To Handle Them

By Audrey WoodsAdministrative Assistant, Lessiter Mediaawoods@lessitermedia.com262-782-4480 I have been working in customer service in one form or another for about ten years. From food service to dentistry, I have dealt with thousands of customers in seemingly infinite scenarios. The most important thing I have learned from all of these interactions is that my approach has…
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Next-Level AI Video Marketing Tools

By Jack SchubertMarketing Associate, Lessiter Mediajschubert@lessitermedia.com262-777-2448 The last few years of technology have been ground breaking in every aspect. I've been blown away by the rapid growth and adoption of AI in the world of business and marketing, especially when it comes to video content creation and editing. Just a few years ago, in 2020,…
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