Category Archives: News

Analytics Tips from a Pro

Our in-house digital media expert, Michelle Drewek, joined publishing and marketing consultant Greg Krehbiel on his podcast recently to discuss the importance of context when it comes to data, and how audience feedback can improve your content marketing strategy. Check out their convo below. You can also read a transcript and summary of their discussion.…
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Lessiter Media 3rd Generation Interviews 2nd Generation

Interviewer Owen Lessiter (right), interviews dad Mike Lessiter on the history of Lessiter Media and his entry into business journalism.Editor’s Note: Owen Lessiter, Brookfield Central High School Class of 2023, came in just under the wire with his final project before graduation. Assigned to conduct and record a professional interview for a public speaking course, he…
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Farm Equipment Recognized for Outstanding Content

BROOKFIELD, Wis. — Farm Equipment is proud to announce it has received two Upper Midwest Regional Azbee awards from the American Society of Business Publication Editors (ASBPE). In the Technical Article category, the magazine received a Gold Award for “Ag Prepares for Electric-Powered Future,” which appeared in the June 2022 issue of Farm Equipment. This…
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Lessiter Media’s Holiday Cookbook – Free Download

Lessiter Media is a proud team of over 30 hardworking professionals. Real people that show upevery day bringing their best to deliver the latest and most critical information in each of theniche markets we serve. Our hearts are full of gratitude for your support over the years, especially this year. We arethankful for you, for…
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