After a career spent primarily in public relations and marketing communications, Art Aiello joined Lessiter Media in 2023 as managing editor of Farm Equipment and the company’s other dealer titles. In his free time, he likes to do genealogy (which he calls “spending time with dead relatives”). That is, when he and his wife are not spending time keeping their German Shepherd, Jackson, well-exercised.

Quick facts…

Brand(s): Farm Equipment, Ag Equipment Intelligence, Rural Lifestyle Dealer, Precision Farming Dealer

Education: Bachelor’s degree in technical communication, Michigan Technological University; master’s degree in journalism and mass communication, Kent State University

No. 1 Bucket List goal: To become fluent in another language.

Favorite superhero: The Incredible Hulk

Favorite place in Milwaukee: I love getting frozen custard at Leon’s. It’s where my wife and I had our first date.

Person I’d most like to meet: I’m a big fan of stand-up comedy, so I’d say Jim Gaffigan.

Mac or PC: Mac 

Favorite ice cream flavor: Butter pecan

Favorite quote: “The single biggest problem in communication is the illusion that it has taken place.” –George Bernard Shaw