Lessiter Media Reviews 2018 Successes at the EOS Annual Meeting

A foundation of the Entrepreneurial Operating System, or EOS, is the meeting pulse. A well-run meeting is a moment of truth for accountability, and accountability is a core value at LM. On that basis, most of the company's departments develop quarterly Rocks and hold weekly traction meetings to measure their progress.

Additionally, near the end of each year, the management team gathers for an annual planning meeting to create a clear plan of action for the next year.

Before we tackle the main objective of planning the coming year, we review successes from the previous year. Here is a sampling of the list that was compiled for 2018.

  1. Initiating our 1st Launch Lab project, the National Cover Crop Summit
  2. New AEI website
  3. Implementation of the new Digital Sponsorship Program (scarcity model)
  4. Completion of the no-till history book, From Maverick to Mainstream: A History of No-Till Farming
  5. Launch of the Ag Entrepreneurs podcasts
  6. Introduction of the new Vet Report
  7. New intranet site for processes and procedures
  8. Staff trip to Case IH
  9. Improved on-boarding process
  10. 3-year digital revenue goal met
  11. New video operation
  12. National award recognitions
  13. Creation of the staff newsletter, the Lessiter Link

These are just some of the many achievements realized in 2018, in a challenging economy.