About: Michelle Drewek

Recent Posts by Michelle Drewek

5 Do’s and Don’ts For Your Trade Show Booth Design

5 Do’s and Don’ts For Your Trade Show Booth Design
By Luke Weigel, lweigel@lessitermedia.com Marketing Manager, Lessiter Media As we head into the summer months and businesses start hitting the road to claim their exhibitor booths at trade shows and events, I wanted to take some time to discuss how you can put together an engaging, effective space without being overwhelming — or underwhelming. If you've…
Read More

10 Stats to Guide your Email Marketing

10 Stats to Guide your Email Marketing
By Alison Green, agreen@lessitermedia.comEmail Specialist, Lessiter Media There are two main challenges to overcome with email marketing:  CHALLENGE 1: Get users to open the email  CHALLENGE 2: Get users to read and engage with the email The first challenge starts before users even see your email content. According to recent mertrics compiled by Adoric, the average email…
Read More

Guidelines to Write an Effective Press Release

Guidelines to Write an Effective Press Release
By Dallas ZiebellMarketing Manager, Lessiter Mediadziebell@lessitermedia.com262-782-2412 Like faxes, Yellow Page ads and classified listings, press releases could easily be written off as another outgoing and ineffective marketing tactic not worth investing your valuable time and limited budget into. But while there are many methods to market your product directly to your target audience — running…
Read More

Creating Graphics Made Easy

Creating Graphics Made Easy
By Brittney Bentheimer, bbentheimer@lessitermedia.com Marketing Associate, Lessiter Media Effective, eye-catching design is the cornerstone of any successful print promotion. But many graphic design tools can be complicated to navigate and expensive to purchase. Ever heard of Canva? Canva is a free, web-based graphic design program that allows you to easily create images, videos, gifs, cards,…
Read More

Recent Comments by Michelle Drewek

No comments by Michelle Drewek yet.